Tealium

aid: tealium
name: Tealium
description: >-
  Tealium is a customer data platform (CDP) providing REST APIs for iQ Tag
  Management and AudienceStream — enabling enterprises to manage tags, audiences,
  attributes, connectors, and real-time event data collection across web, mobile,
  and server-side channels. The Tealium Customer Data Hub unifies data collection
  via the Collect HTTP API, real-time visitor profiling via the Visitor Profile and
  Moments APIs, tag and load-rule management via the iQ Profiles API, and privacy
  compliance via the Visitor Privacy API.
type: Index
image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
url: https://raw.githubusercontent.com/api-evangelist/tealium/refs/heads/main/apis.yml
created: "2026-06-13"
modified: "2026-06-13"
specificationVersion: "0.19"
tags:
  - Customer Data Platform
  - CDP
  - Tag Management
  - AudienceStream
  - Real-Time Events
  - Visitor Profiles
  - Audience Segmentation
  - Data Collection
  - Privacy Compliance
  - Personalization

apis:

  - name: Tealium Collect HTTP API
    description: >-
      Sends authenticated events from any application via HTTP requests into the
      Tealium Customer Data Hub. Supports single-event and bulk-event endpoints
      (up to 10 events per request) with regional routing. Rate limit is 100
      events per second; exceeding this returns HTTP 429. Authenticates via
      JWT bearer token obtained by exchanging a username and API key.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/api/v3/http-api/about/
    baseURL: https://platform.tealiumapis.com/v3
    tags:
      - Events
      - Data Collection
      - HTTP API
    properties:
      - type: Documentation
        url: https://docs.tealium.com/api/v3/http-api/about/

  - name: Tealium iQ Profiles API
    description: >-
      Provides programmatic access to iQ Tag Management configuration, allowing
      retrieval and modification of tags, load rules, events, variables, JavaScript
      extensions, and tag templates within an iQ profile. Supports GET to read
      configuration components and PATCH to create, update, or delete a subset of
      components. Authenticates via JWT bearer token.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/api/v3/iq-profiles/
    baseURL: https://platform.tealiumapis.com/v3
    tags:
      - iQ Tag Management
      - Tags
      - Load Rules
      - Extensions
      - Variables
    properties:
      - type: Documentation
        url: https://docs.tealium.com/api/v3/iq-profiles/

  - name: Tealium Visitor Profile API
    description: >-
      Queries full visitor profile records from the AudienceStream Customer Data
      Hub, returning audience memberships, badges, and attribute values for a
      given visitor. Used to retrieve the complete live profile of a known or
      anonymous visitor identified by account, profile, and visitor ID.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/api/v3/visitor-profile/endpoints/
    baseURL: https://platform.tealiumapis.com/v3
    tags:
      - Visitor Profiles
      - AudienceStream
      - Audiences
    properties:
      - type: Documentation
        url: https://docs.tealium.com/api/v3/visitor-profile/endpoints/

  - name: Tealium Visitor Privacy API
    description: >-
      Supports GDPR and CCPA compliance by allowing retrieval and deletion of
      visitor profile records from the Customer Data Hub. Provides endpoints to
      look up all known data about a specific visitor and to submit deletion
      requests (which complete within 30 days). Default rate limit is 50
      requests per second; not designed for high-volume usage.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/api/v3/visitor-privacy/about/
    baseURL: https://platform.tealiumapis.com/v3
    tags:
      - Privacy
      - GDPR
      - CCPA
      - Visitor Data
      - Compliance
    properties:
      - type: Documentation
        url: https://docs.tealium.com/api/v3/visitor-privacy/about/

  - name: Tealium Moments API
    description: >-
      A high-performance, configurable endpoint that retrieves a targeted slice
      of live visitor context for real-time personalization, AI systems, and
      cross-channel experiences. Operates through customizable "engines" that
      select specific audiences, badges, and attributes. Rate limit is 200
      requests per second per profile across all engines. No authentication
      required; governed by domain allowlists. Average response time is 60ms
      for payloads under 1 kB.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/server-side/moments-api/about/
    baseURL: https://personalization-api.{REGION}.prod.tealiumapis.com
    tags:
      - Personalization
      - Real-Time
      - Visitor Context
      - AI
      - Moments
    properties:
      - type: Documentation
        url: https://docs.tealium.com/server-side/moments-api/about/

  - name: Tealium Data Connect API
    description: >-
      Enables bulk import and export of event and audience data between Tealium
      and external systems. Supports the Tealium Events App for streaming event
      records. Rate limits are 500 events per second and 500 records per second;
      requests exceeding limits are throttled. Maximum request size is 2.5 MB;
      large files are auto-batched at 500 records per batch.
    image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    humanURL: https://docs.tealium.com/server-side/data-connect/rate-limits/
    baseURL: https://platform.tealiumapis.com/v3
    tags:
      - Data Connect
      - Bulk Import
      - Bulk Export
      - Events
    properties:
      - type: Documentation
        url: https://docs.tealium.com/server-side/data-connect/rate-limits/

common:

  - type: Website
    url: https://tealium.com/

  - type: Documentation
    url: https://docs.tealium.com/

  - type: GitHubOrg
    url: https://github.com/Tealium

  - type: LinkedIn
    url: https://www.linkedin.com/company/tealium

  - type: Blog
    url: https://tealium.com/blog/

  - type: Pricing
    url: https://tealium.com/pricing/

  - type: StatusPage
    url: https://status.tealium.com/

  - type: X
    url: https://twitter.com/tealium

  - type: ReleaseNotes
    url: https://docs.tealium.com/release-notes/

  - type: Plans
    url: plans/tealium-plans-pricing.yml

  - type: RateLimits
    url: rate-limits/tealium-rate-limits.yml

  - type: FinOps
    url: finops/tealium-finops.yml

maintainers:
  - FN: Kin Lane
    email: [email protected]