Oracle Eloqua

aid: oracle-eloqua
name: Oracle Eloqua
description: >-
  Oracle Eloqua is a B2B marketing automation platform within Oracle Marketing
  Cloud that enables marketers to plan and execute multi-channel campaigns,
  manage leads, and personalize customer engagement across email, web, mobile,
  and social channels. The platform provides campaign design, lead scoring,
  segmentation, landing pages, and form processing for B2B demand generation
  teams. Oracle Eloqua exposes pod-specific REST APIs (Application API and
  Bulk API) authenticated via OAuth 2.0 or HTTP Basic Authentication, with
  base URLs resolved per-customer from the login.eloqua.com /id endpoint.
type: Index
image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
tags:
  - Marketing Automation
  - B2B Marketing
  - Email Marketing
  - Campaign Management
  - Lead Management
  - Oracle
url: >-
  https://raw.githubusercontent.com/api-evangelist/oracle-eloqua/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-05-11'
specificationVersion: '0.19'
apis:
  - aid: oracle-eloqua:application-api
    name: Oracle Eloqua Application REST API
    description: >-
      REST API for managing Eloqua marketing assets, contacts, accounts,
      campaigns, emails, forms, landing pages, and custom data objects.
      Base URL is pod-specific and resolved from the /id endpoint; supports
      OAuth 2.0 and HTTP Basic Authentication.
    humanURL: >-
      https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
    baseURL: https://secure.p01.eloqua.com/API/REST/2.0
    tags:
      - Marketing Automation
      - Campaigns
      - Contacts
      - Email Marketing
    properties:
      - type: Documentation
        url: >-
          https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
      - type: Authentication
        url: >-
          https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/Authentication_Auth.html
      - type: Getting Started
        url: >-
          https://docs.oracle.com/cloud/latest/marketingcs_gs/OMCAB/Developers/GettingStarted/Tutorials/determining-base-URLs.htm
  - aid: oracle-eloqua:bulk-api
    name: Oracle Eloqua Bulk API
    description: >-
      High-volume import/export REST API for moving large datasets of
      contacts, accounts, custom objects, and activities in and out of
      Eloqua. Uses the same OAuth 2.0 and HTTP Basic Authentication as the
      Application API.
    humanURL: >-
      https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
    baseURL: https://secure.p01.eloqua.com/API/Bulk/2.0
    tags:
      - Bulk Data
      - Data Import
      - Data Export
      - Marketing Automation
    properties:
      - type: Documentation
        url: >-
          https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html

common:
  - type: Website
    url: https://www.oracle.com/cx/marketing/automation/
  - type: Documentation
    url: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-develop/
  - type: Pricing
    url: https://www.oracle.com/cx/marketing/automation/
  - type: Sign Up
    url: https://login.eloqua.com/
features:
  - name: Campaign Management
    description: >-
      Design and execute multi-step, multi-channel B2B marketing campaigns
      with branching logic and decision rules.
  - name: Lead Scoring and Nurturing
    description: >-
      Score leads based on profile and engagement criteria and route
      qualified leads to sales via CRM integration.
  - name: Email Marketing
    description: >-
      Send personalized emails with dynamic content, A/B testing, and
      deliverability tooling for B2B audiences.
  - name: Forms and Landing Pages
    description: >-
      Build forms and landing pages that capture leads and feed
      Eloqua segmentation, scoring, and campaign workflows.
  - name: Custom Data Objects
    description: >-
      Model custom business data alongside standard contact and account
      records for advanced segmentation and personalization.
  - name: Bulk Data API
    description: >-
      Move large volumes of records into and out of Eloqua via the
      dedicated Bulk API endpoints.
maintainers:
  - FN: Kin Lane
    email: [email protected]