mParticle
mParticle is a customer data platform (CDP) that helps brands collect, unify, and activate customer data across mobile, web, OTT, and server sources, then forward it in real time to hundreds of analytics, marketing, and warehouse destinations. The mParticle developer platform exposes server Events, IDSync, Profile, Warehouse Sync, Calculated Attributes, and Platform APIs that let teams ingest events, resolve identity, manage configurations, and orchestrate audiences using HTTP Basic and bearer token authentication.
APIs
mParticle Events API
Server-to-server REST API for sending event batches, bulk uploads, and historical data into mParticle from backend systems. Authenticates with HTTP Basic auth using a server-sid...
mParticle IDSync API
Identity resolution REST API used to match, link, and modify user identities across devices and channels in mParticle, returning a stable mParticle ID (MPID) for downstream use.
mParticle Profile API
REST API for retrieving unified user profiles, identities, attributes, and audience memberships at scale to personalize downstream applications.
mParticle Platform API
Management REST API used to programmatically configure mParticle inputs, outputs, filters, audiences, data plans, and workspace settings as part of a fully versioned CDP-as-code...