LiveRamp
LiveRamp is a data connectivity platform that enables enterprises to safely connect, control, and activate first-party customer data across the digital ecosystem. Their developer platform exposes a suite of REST APIs for identity resolution, data activation, clean-room collaboration, marketplace data access, and privacy-first authenticated traffic.
APIs
LiveRamp Activation API
Programmatic activation of first-party and marketplace data across destination partners and connected platforms in the LiveRamp network.
LiveRamp Authenticated Traffic Solution (ATS) API
Privacy-first, PII-based authentication API enabling programmatic addressability without third-party cookies via RampID envelopes.
LiveRamp Clean Room API
API for setting up and managing clean rooms, data sources, and collaborative analytics queries between data partners.
LiveRamp Data Marketplace Buyer API
API enabling platforms to host third-party segments from the LiveRamp Data Marketplace and access detailed segment metadata.
LiveRamp AbiliTec API
Identity resolution API that resolves offline PII data into stable AbiliTec links for enterprise customer-database unification.
LiveRamp RampID API
API for matching data to the LiveRamp Identity Graph, including envelope decryption and translation between pseudonymous identifiers.
LiveRamp Safe Haven Job Management API
Automates Python, PySpark, and BigQuery jobs running in LiveRamp's Safe Haven Analytics Environment.
LiveRamp Privacy API
Automates data subject requests including opt-outs, deletions, and consent updates across the LiveRamp ecosystem.
LiveRamp Sidecar
Service enabling SSPs to decrypt RampID identity envelopes into DSP-specific identifiers for programmatic activation.