SAP Emarsys

SAP Emarsys (formerly Emarsys) is an omnichannel customer engagement and marketing automation platform that helps brands run personalized email, mobile, web, SMS, and ads campaigns powered by a unified customer data layer and AI-driven segmentation. The Emarsys API surface exposes contacts, segments, campaigns, automation programs, event triggers, external events, and analytics so marketing and engineering teams can integrate Emarsys with the rest of the stack. Authentication uses OAuth 2.0 / OIDC with JWT for the v3 API, while legacy endpoints continue to use WSSE (being phased out by end of 2026).

1 APIs 0 Features

Marketing AutomationCustomer EngagementEmail MarketingOmnichannelCustomer Data PlatformSAP

Postman Collection

GitHub Organization

Sources

aid: emarsys
name: SAP Emarsys
description: >-
  SAP Emarsys (formerly Emarsys) is an omnichannel customer engagement and
  marketing automation platform that helps brands run personalized email,
  mobile, web, SMS, and ads campaigns powered by a unified customer data
  layer and AI-driven segmentation. The Emarsys API surface exposes contacts,
  segments, campaigns, automation programs, event triggers, external events,
  and analytics so marketing and engineering teams can integrate Emarsys with
  the rest of the stack. Authentication uses OAuth 2.0 / OIDC with JWT for
  the v3 API, while legacy endpoints continue to use WSSE (being phased out
  by end of 2026).
type: Index
image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
tags:
  - Marketing Automation
  - Customer Engagement
  - Email Marketing
  - Omnichannel
  - Customer Data Platform
  - SAP
url: >-
  https://raw.githubusercontent.com/api-evangelist/emarsys/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-05-11'
specificationVersion: '0.19'
apis:
  - aid: emarsys:core-api
    name: SAP Emarsys Core API
    description: >-
      REST API for managing contacts, segments, fields, campaigns, automation
      programs, external events, and analytics in SAP Emarsys. The v3 API uses
      OAuth 2.0 + OIDC with JWT bearer tokens issued by
      https://auth.emarsys.net/oauth2/token; the legacy v2 endpoints use WSSE
      header authentication and are deprecated.
    humanURL: https://dev.emarsys.com/
    baseURL: https://api.emarsys.net/api/v2
    tags:
      - Contacts
      - Segments
      - Campaigns
      - Automation
      - Events
      - Analytics
    properties:
      - type: Documentation
        url: https://dev.emarsys.com/
      - type: Authentication
        url: https://dev.emarsys.com/docs/core-api-reference/b3c3a1eba8515-authentication-in-v3-api
      - type: API Reference
        url: https://dev.emarsys.com/docs/core-api-reference
      - type: OpenAPI
        url: openapi/emarsys-openapi.yml

common:
  - type: Website
    url: https://emarsys.com
  - type: Documentation
    url: https://dev.emarsys.com/
  - type: Developer Portal
    url: https://dev.emarsys.com/
  - type: API Reference
    url: https://dev.emarsys.com/docs/core-api-reference
  - type: Authentication
    url: https://dev.emarsys.com/docs/core-api-reference/b3c3a1eba8515-authentication-in-v3-api
  - type: SAP Help Portal
    url: https://help.sap.com/docs/SAP_EMARSYS
  - type: API Credentials
    url: https://help.sap.com/docs/SAP_EMARSYS/5d44574160f44536b0130abf58cb87cc/fdf4b58974c110149353957a3e7ef453.html
  - type: Postman Collection
    url: https://github.com/emartech/Emarsys-postman-collection
  - type: Pricing
    url: https://emarsys.com/pricing/
  - type: Login
    url: https://login.emarsys.net/
  - type: Support
    url: https://emarsys.com/support/
  - type: Blog
    url: https://emarsys.com/learn/blog/
  - type: Privacy Policy
    url: https://emarsys.com/privacy-policy/
  - type: Terms of Service
    url: https://emarsys.com/legal/
  - type: GitHub Organization
    url: https://github.com/emartech
  - type: LinkedIn
    url: https://www.linkedin.com/company/emarsys
  - type: X (Twitter)
    url: https://x.com/emarsys
maintainers:
  - FN: Kin Lane
    email: [email protected]

SAP Emarsys

APIs

SAP Emarsys Core API

Resources

Sources