Adobe Experience Cloud

aid: adobe-experience-cloud
url: >-
  https://raw.githubusercontent.com/api-evangelist/adobe-experience-cloud/refs/heads/main/apis.yml
apis:
- aid: adobe-experience-cloud:analytics-api
  name: Adobe Analytics 2.0 API
  tags:
  - Analytics
  - Digital Marketing
  - Reporting
  humanURL: https://developer.adobe.com/analytics-apis/docs/2.0/
  properties:
  - url: https://developer.adobe.com/analytics-apis/docs/2.0/
    type: Documentation
  - url: openapi/adobe-analytics-api-openapi.yml
    type: OpenAPI
  description: >-
    The Adobe Analytics 2.0 API provides programmatic access to Adobe
    Analytics reporting, management, and configuration capabilities. It
    enables developers to retrieve report data, manage report suites,
    configure calculated metrics, segments, and dimensions, and administer
    users and permissions within Adobe Analytics.
- aid: adobe-experience-cloud:experience-platform-api
  name: Adobe Experience Platform API
  tags:
  - Customer Profiles
  - Data Management
  - Platform
  humanURL: https://developer.adobe.com/experience-platform-apis/
  properties:
  - url: https://developer.adobe.com/experience-platform-apis/
    type: Documentation
  - url: openapi/adobe-experience-platform-api-openapi.yml
    type: OpenAPI
  description: >-
    The Adobe Experience Platform API provides RESTful access to core
    platform services including data ingestion, unified profile management,
    identity resolution, dataset management, schema registry, query service,
    and segmentation for building real-time customer profiles and orchestrating
    data workflows.
- aid: adobe-experience-cloud:target-api
  name: Adobe Target API
  tags:
  - Optimization
  - Personalization
  - Testing
  humanURL: https://developer.adobe.com/target/
  properties:
  - url: https://developer.adobe.com/target/
    type: Documentation
  - url: openapi/adobe-target-api-openapi.yml
    type: OpenAPI
  description: >-
    The Adobe Target API provides programmatic access to Adobe Target for
    managing A/B tests, experience targeting, multivariate tests, automated
    personalization activities, audiences, offers, and real-time content
    delivery for website and application personalization.
- aid: adobe-experience-cloud:journey-optimizer-api
  name: Adobe Journey Optimizer API
  tags:
  - Journey Orchestration
  - Messaging
  - Offer Decisioning
  humanURL: https://developer.adobe.com/journey-optimizer-apis/
  properties:
  - url: https://developer.adobe.com/journey-optimizer-apis/
    type: Documentation
  - url: openapi/adobe-journey-optimizer-api-openapi.yml
    type: OpenAPI
  description: >-
    The Adobe Journey Optimizer API enables programmatic management of
    customer journeys, campaigns, messages, offers, placements, and content
    templates across email, push, SMS, and in-app channels for orchestrating
    personalized multi-channel customer experiences.
- aid: adobe-experience-cloud:campaign-api
  name: Adobe Campaign API
  tags:
  - Campaign Management
  - Email Marketing
  - Transactional Messaging
  humanURL: https://developer.adobe.com/campaign-standard-apis/
  properties:
  - url: https://developer.adobe.com/campaign-standard-apis/
    type: Documentation
  - url: openapi/adobe-campaign-api-openapi.yml
    type: OpenAPI
  description: >-
    The Adobe Campaign API provides RESTful access to Adobe Campaign for
    managing subscriber profiles, subscription services, marketing workflows,
    email deliveries, and real-time transactional messaging across email,
    SMS, and push notification channels.
- aid: adobe-experience-cloud:io-events
  name: Adobe I/O Events
  tags:
  - Events
  - Integration
  - Webhooks
  humanURL: https://developer.adobe.com/events/docs/
  properties:
  - url: https://developer.adobe.com/events/docs/
    type: Documentation
  - url: asyncapi/adobe-io-events-asyncapi.yml
    type: AsyncAPI
  description: >-
    Adobe I/O Events enables developers to receive near-real-time
    notifications from Adobe services via webhooks and journal polling.
    Events are emitted when significant changes occur across Adobe Experience
    Cloud products for building reactive integrations and automated workflows.
name: Adobe Experience Cloud
tags:
- Analytics
- Customer Experience
- Digital Marketing
- Personalization
- Campaign Management
- Journey Orchestration
type: Index
image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg
access: 3rd-Party
common:
- url: https://developer.adobe.com/
  type: Portal
- url: https://developer.adobe.com/developer-console/docs/guides/
  type: Documentation
- url: https://developer.adobe.com/apis/
  type: Documentation
- url: https://blog.developer.adobe.com/
  type: Blog
- url: https://experienceleague.adobe.com/
  type: Support
- type: TermsOfService
  url: https://www.adobe.com/legal/terms.html
- type: PrivacyPolicy
  url: https://www.adobe.com/privacy.html
- type: StatusPage
  url: https://status.adobe.com/
- type: Console
  url: https://developer.adobe.com/console/
- type: SignUp
  url: https://developer.adobe.com/
- type: GettingStarted
  url: https://developer.adobe.com/developer-console/docs/guides/getting-started/
- type: GitHubOrganization
  url: https://github.com/adobe
- type: YouTube
  url: https://www.youtube.com/user/AdobeDeveloperTV
- type: ChangeLog
  url: https://developer.adobe.com/events/docs/whats_new/
- type: Features
  data:
  - name: Real-Time Customer Profiles
    description: Build and query unified customer profiles from multiple data sources using the Experience Platform APIs.
  - name: Analytics Reporting
    description: Retrieve dimensional reports, calculated metrics, and segment data from Adobe Analytics via REST API.
  - name: A/B and Multivariate Testing
    description: Create, manage, and retrieve results for A/B tests and automated personalization activities via Adobe Target API.
  - name: Multi-Channel Campaign Execution
    description: Orchestrate email, SMS, push, and in-app campaigns programmatically using Adobe Campaign and Journey Optimizer APIs.
  - name: Webhook Event Streaming
    description: Subscribe to near-real-time events from all Adobe Experience Cloud products via Adobe I/O Events.
  - name: Offer Decisioning
    description: Manage offers, placements, and decisioning rules for personalized content delivery using Journey Optimizer APIs.
  - name: Data Ingestion and Schema Registry
    description: Ingest batch and streaming data and register schemas using Experience Platform APIs.
  - name: Identity Resolution
    description: Resolve customer identities across devices and channels using Experience Platform Identity Service API.
  - name: Audience Segmentation
    description: Create and evaluate audience segments using Experience Platform Segmentation Service API.
  - name: OAuth 2.0 and JWT Authentication
    description: Secure all APIs using OAuth 2.0 server-to-server credentials via Adobe Developer Console.
- type: UseCases
  data:
  - name: Customer Data Platform
    description: Ingest data from multiple sources, resolve identities, and activate unified customer profiles for personalization.
  - name: Marketing Automation
    description: Automate campaign creation, scheduling, and execution across email, SMS, and push channels using Campaign and Journey Optimizer APIs.
  - name: Digital Analytics Reporting
    description: Extract Adobe Analytics data into custom dashboards, BI tools, and data warehouses via the Analytics 2.0 API.
  - name: Real-Time Personalization
    description: Deliver personalized content and offers in real time using Adobe Target and Journey Optimizer APIs.
  - name: Event-Driven Workflows
    description: Build reactive integrations that respond to Experience Cloud events such as profile updates, campaign completions, and audience changes.
  - name: Audience Activation
    description: Create and activate audiences across paid media, email, and on-site channels using Experience Platform Segmentation API.
- type: Integrations
  data:
  - name: Salesforce
    description: Sync customer data and campaign results between Adobe Experience Cloud and Salesforce CRM.
  - name: Microsoft Azure
    description: Ingest data from Azure Data Lake and Blob Storage into Adobe Experience Platform.
  - name: Google BigQuery
    description: Connect Google BigQuery datasets to Adobe Experience Platform for data ingestion and activation.
  - name: Workfront
    description: Integrate Workfront project management with Adobe Experience Cloud for content workflow automation.
  - name: Marketo Engage
    description: Sync lead data and campaign activities between Marketo Engage and Adobe Experience Cloud.
  - name: ServiceNow
    description: Connect ServiceNow customer data with Adobe Experience Cloud for unified customer service experiences.
  - name: Snowflake
    description: Connect Snowflake data warehouse to Experience Platform for federated audience composition.
- type: SpectralRules
  url: rules/adobe-experience-cloud-spectral-rules.yml
- type: NaftikoCapability
  url: capabilities/customer-data-platform.yaml
- type: NaftikoCapability
  url: capabilities/digital-marketing.yaml
- type: Vocabulary
  url: vocabulary/adobe-experience-cloud-vocabulary.yaml
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-analytics-api-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-campaign-api-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-experience-platform-api-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-io-events-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-journey-optimizer-api-context.jsonld
- type: JSON-LD
  url: json-ld/adobe-experience-cloud-target-api-context.jsonld
created: '2025-01-01'
modified: '2026-04-19'
description: >-
  Adobe Experience Cloud is an integrated suite of applications and services
  for digital marketing, analytics, advertising, and commerce. It provides
  tools for content management, personalization, customer journey
  orchestration, audience segmentation, real-time customer data platforms,
  offer decisioning, and cross-channel campaign execution, enabling
  organizations to deliver personalized customer experiences at scale.
maintainers:
- FN: Kin Lane
  email: [email protected]
specificationVersion: '0.19'